Most Alberta business owners have no idea their broker is embedding thousands of dollars a year in hidden margin inside their energy price quote. This free tool shows you exactly what that number is, for your account, in real dollars.
Enter your details and we'll show you whether their margin is fair, or way out of line. Takes 3 minutes.
Free. Takes 3 minutes. No sales call unless you want one.
It doesn't show up as a line item. It's baked right into the price quote. You see one number, you sign, they collect, every month until your contract expires. Then they renew you and do it again.
Take a four-location restaurant chain using 500 MWh a year per site. Even a modest $8.50/MWh gap between broker margin and a competitive fee adds up to $17,000 a year, and that's before you've even looked at whether the underlying rate itself is competitive.
Run that same math against your own accounts. For most multi-location operators, the number is rarely small.
That's the gap the decoder is built to find, the one hiding in plain sight inside a quote you've already signed.
Colette Kenney, P.Eng. | Energy Associates International (EAI)
The $17K and $60K figures are illustrative examples. The 25–35% figure reflects an actual EAI client outcome. Individual results vary based on current contract terms, usage, and market conditions.
Our proprietary decoder tool reverse-engineers your broker's quote against Alberta wholesale trading market data from the exact date it was issued.
Quote date, contract term, the price quote they gave you, and your approximate usage from a recent invoice. Takes about 3 minutes.
Our proprietary decoder tool compares your quoted price against Alberta wholesale trading market data for your specific quote date and hedge term to calculate a Fair Mid-Market Indicative Price.
Fair. Overcharging. Or Way Overcharging. With the annual dollar impact and total cost over your contract term calculated for your account.
You own or operate a mid-size commercial business in Alberta. You have an energy broker. You signed a contract because they told you it was a great deal. And you've never had a reason to question it. This is the reason.
Quick-service restaurant chains, auto dealership groups, and convenience or retail franchises, any multi-location franchise consuming 250+ MWh/year electricity volume.
Hockey arenas, recreation centres, aquatic facilities. High electricity consumers with significant gas usage for heating.
Distribution centres, light manufacturing, cold storage. Consistent high-volume consumers with fixed-rate contracts.
Auto dealerships, equipment dealers, large facilities with significant electricity and gas footprints across one or more locations.
High-consumption retail operations running refrigeration, lighting, and HVAC around the clock. Single or multi-location operators with fixed-rate contracts.
High-consumption hospitality operations with significant electricity and gas usage for heating, cooling, and amenities. Single or multi-property operators across Alberta.
Whether your broker is charging fairly or not, you walk away knowing exactly where you stand. Most business owners never find out until they see this tool.
Their fees sit within the competitive range. That's genuinely good news, but the fee gap is only half the picture. The timing gap is the conversation worth having next.
You're paying more than you should be. The tool shows you the annual dollar impact and total cost over your contract term, for your account, not an industry average.
This is not normal. The margin is well outside the range of what competitive energy advisors charge in Alberta. Every year. Every renewal. Until someone shows you this number.
We are not captive to one supplier. Every recommendation is built around your number, not a commission.
Built on real Alberta wholesale market data, not averages. Run it as many times as you want; the number does not change to suit us.
We watch the forward curve every day. You get the read before you sign, not after.
Baseline Energy is an Alberta commercial energy program operating within Energy Associates International (EAI), led by Colette Kenney, P.Eng.
We built this tool because we kept having the same conversation, sitting across from business owners who were paying thousands of dollars a year more than they needed to, and had no idea. Not because they weren't smart. Because nobody had ever shown them the number.
We charge less, we watch the market more, and we treat every renewal like it actually matters. We never renew your contract just because it's easy.
If you run this tool and want to talk about what comes next, we're available for a free 15-minute call. No obligation. No sales pitch. Just the rest of the numbers.
Professional Engineer with deep expertise in Alberta energy markets, forward curve analysis, and commercial contract strategy. Colette leads the Baseline Energy program within Energy Associates International.
Our proprietary decoder tool uses Alberta wholesale trading market data to calculate your Fair Mid-Market Indicative Price, not industry averages or estimates.
We do not sell your information or share it with third parties for marketing purposes. See our Privacy Notice.
After you see your results, you can book a free call. We look at your contract timing and show you the full picture. No obligation to switch.
Free. Takes 3 minutes. No sales call unless you want one.
No contract. No quote. No problem. Know your baseline anyway.
Designed by Colette Kenney, P.Eng. using Alberta wholesale trading market data.